This email should be viewed while connected to the Internet.
If you experience difficulty viewing this message, you can view it online
here.
 

Mar 4th 2008  

New Client Zone launched

New Client ZoneThanks for the positive feedback on the new-look 'Client Zone' - which we launched a few days ago. We hope the facelift makes our 'back-end' area easier to use with its neat, bright look. There's also a new Client Zone Manual, and Photo Tips manual, that you can download within the CZ area.

We have a question up there in the 'Message Board' at the moment - would you like us to add a new feature where you could enter properties FIRST, have them off the web site for a while until you are ready to 'go live' with them?

The default option would be that properties would NOT go live to the web as you enter them, you'd have to make sure the 'GO LIVE' button was ticked to 'YES' to make them show. This gives you time to add all the photos and check everything before it goes out on the web site, feeds to other sites and have property alerts sent out to all and sundry.

We could see initial confusion for some ("why is my property not on the web?!!!")... but others have told us it would reduce stress by being able to enter properties in skeletal form, then update and ready them before going live. And then property alerts would go out only once the info was all entered (not just the text).

If you have a view on this, please EMAIL CHARLIE - and/or VOTE in our live poll (see right hand side bar of this enewsletter). We are your local independent web site, so what you want ... we will do!


New Suburb Charting too...

NEW suburb trend charting

When we launched aussiehome.com on December 6th 1999, we employed the world's first interactive mapping technology (properties you could click on laid out on maps on the 'Net). It got us some media attention, and we thought it was pretty cool. As with many an innovation, in time they become common place (remember when it was thought CDs would not work in cars due to the "vibration problem"?). Now with Google Mapping, every person and their dog seems to be interactively mapping these days!

Another first for the aussiehome.com site (and a more popular area than mapping in fact) was our suburb trend charting - yes, other sites have these too now! - where you can plot up to 5 suburbs' median prices over time against each other, much as you might pore over stock price charts.

A major improvement to our suburb charting went live last week, and also all our clients sites with charting received FREE upgrades. You can now choose from SIX different chart types, choose your time frame, and the charts are now printable. Developed by our programming team in India, we are now able to CUSTOMISE these charts for our clients sites (so it has your logo, not ours, in pop up box tailored to your brand). If you want to keep the free upgrade, please do so with our best wishes - if you'd like customisation we can do that for a one-off programming & design fee of just $150+GST. Please contact PHIL or CHARLIE  to get this done.


Suburb Median Price Trends

New suburb chart trendsThe Suburb Charts mentioned above use REIWA's median price data for 270 suburbs, based on house and unit sales over the 2007 calendar year.

Analysing the 270 suburbs, we found:

  • Perth median price ROSE in 2007 to $490,000 (a rise of 2.6%)
  • 50 suburbs outdid the 2.6% rise, with 6 recording double digit growth
  • 132 suburbs saw their median prices grow from their 2006 levels
  • 87 saw their median prices fall, of which all but 12 suburbs saw falls of less than 5%
  • Ascot grew 16.5%, Bullsbrook 12% and Churchlands 11.8% (Top 3)
  • 21 suburbs now have median prices in excess of $1mn
  • 126 suburbs have median prices in excess of $500,000

For more details on your specific suburb's median prices, click onto aussiehome.com and choose 'suburb charting' link


New Suburb Photography

Another New Year's Resolution was to update our suburb profile photos - so we've employed 2 photographers who are out and about snapping away. Already they've redone 23 suburbs, and there's hundreds more to go!

We've also upgraded the profile format, with a brand new Suburb Photo Slideshow (example : http://www.aussiehome.com/suburbs.asp and choose Cottesloe or Claremont). This is something we can also put on your own web sites; for now, as we redo the suburbs, your suburb photos on your own sites hosted by us will receive free upgrades.

If you'd like to have your suburb photographed next, please contact us; if you'd like your own customised suburb profile tours on your web site, also please contact PHIL or CHARLIE at aussiehome.com.


 
property ID: 
Feb Traffic

A short - but longer than usual - February, saw our traffic settle into a solid result:

  • 285,904 visitor sessions
  • 11,318 Top Day (Mon 25th)
  • 81,419 unique visitors
  • 1,032,209 page views
  • 8 mins 4 secs ave time

This was slightly down from our record January but still 20% up on Feb 2007.

Welcome Joanne Lu

Last week we welcomed Joanne Lu to our team, replacing Anita Fiorini as Customer Service Officer. Already, many of you have contacted Jo, and I'm sure you've been struck by her friendly helpful nature, as have we. (She's so new, we haven't had time to arrange a photo yet!)

If you have any questions on our services, need any help, especially with any pesky feed issues, Jo is the person to call (9389 5833) or email (service@aussiehome.com).

Properties in ONE suburb

Although we are sure it is often done for innocent reasons (such as a property bordering 2 suburbs) we would like to remind all clients that properties can only ever be in one suburb (the one in the address) as otherwise you can fall foul of REBA (false advertising).

Putting a property in more than one suburb on our system will also mess up our mapping system (the property cannot be mapped throwing an error) and make the site look bad to the public.

We do receive regular complaints from the public and our clients about this - so we would ask that a property be only entered ONCE. Having the "include 5 surrounding suburbs" ticked as an option on your web site (and aussiehome.com) is a relatively easy piece of coding and does get around the problem of people searching in one suburb missing out on nearby listings. Thanks for your understanding.

Would you like a GO LIVE button?

As explained in our lead article, we'd like to hear your views on having a 'GO LIVE' button, which defaults to 'No' initially, so you could enter properties, and have them NOT go live on the web until you are ready for them to do so.

You prepare the property, add photos, check everything, then at your convenience would change the GO LIVE to 'Yes', so ...

Username:     
   
Password:    
 


Tel: +61 (08) 9389 5833
Fax: +61 (08) 9389 5845
Email:   service@aussiehome.com
183 Stirling Highway, Nedlands WA 6009
PO Box 1138, Nedlands WA 6909
Australia
Click to invite a friend to receive our eNewsletter Click to unsubscribe